DMP Consultancy

DMP CONSULTANCY

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If you’re looking to invest in a data management platform (DMP), it can be a daunting prospect.

To achieve a successful DMP implementation and identify the right platforms, partners and people the following tasks need to be completed:

• Clearly articulate the business objectives and goals for implementing a DMP

• Review DMP technology providers and develop selection criteria (aligned with goals)

• Understand the servicing requirements, either managed internally or from a third party

• Select a DMP partner and service model aligned with business goals and evaluation criteria

• Develop timelines and roadmap for implementation and go-live.

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Our Approach

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